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Insights From Agency Management Consultant Mitchell Caplan
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12 May 2025
Exciting News: Expanding Our Services to Agencies
Now Offering Process Design To Agencies
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5 May 2025
"A 360 review of your (agency) relationship is not a nice to have, it's a must have."
Agency Performance Appraisals and what I heard about them at the 2025 ANA Financial Management Conference.
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1 May 2025
AgencyApprAIse Mentioned in AdAge Article
"Search consultants under pressure—how they are trying to cut agency review costs and timelines"
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16 April 2025
Announcement: Agency Search
I’m pleased to share that I’ve been officially added to the 4A’s Agency Search Consultants list, as of their April 2025 update.
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8 April 2025
Creative and Media Are Out of Sync—Process Design Can Fix That
How good process design can help fix this issue.
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3 April 2025
Fractional Marketing Support: A Cost-Effective Strategy for Tough Times
In A Challenging Year You Can Still Succeed
Read More 31 March 2025
Weathering the Storm: How Fractional Talent Can Help Marketers Thrive During Economic Downturns
Economic downturns present significant challenges for businesses, particularly in managing costs while maintaining growth.
Read More 27 March 2025
My Response: "Breaking Up With Traditional Pitches: It’s Not Me, It’s Definitely You."
A terrific piece by Christine Moore highlighting the ongoing discussions around agency search and how the process continues to evolve.
Read More 25 March 2025
How to Fix Pitching Ethics in the Creative Industry
Pitching has always been a rite of passage in the agency world.
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