Seamless And Strategic Management Of The Selection And Onboarding Of New Agency partners.

Agency Search

In today’s complex advertising landscape, choosing the right agency partner is crucial. Clearly defining your needs, selecting the best-fit agency, and setting measurable success criteria ensure you maximize your investment and build a strong, productive relationship. We do agency search right.

Please note: we do NOT ask agencies to pay a fee to participate in an agency search process we are managing. Or pay to join our database of available agencies. We are strongly believe that this practice is unfair and unethical.

Link: Read About Our Position on "Pay-To-Play" in agency search

Here's how we work:

Typical Agency Search:

The Discovery

We help brands understand what they’re solving for through a robust and extensive discovery process to uncover true business objectives, global requirements, goals, partnership scope, partnership ideals, etc., creating key stakeholder alignment during the agency search.

The List


We leverage our database and deep industry knowledge to curate a custom, pre-vetted shortlist of agencies built specifically to solve your business issues. and be a great match for your people and culture.

The Documents


We create the documents needed to support your agency seach process: RFI/RFP Questionnaire/Brief, Scoring Criteria Documents, Timeline Documents, Pitch Assignment, etc.

The Facilitation

We manage and facilitate all communication during your agency search, Q&A, internal alignment and strategy meetings, agency pitch meetings, agency feedback sessions, and scorecards—working closely with internal stakeholders across both marketing and procurement.

The Negotiation (if needed)


We lead a thorough contract review process, informing strategies for negotiations, ensuring SOW transparency, and shaping partnerships that are mutually beneficial for both sides.

The Onboarding (if needed)


We help facilitate the agency onboarding and offboarding process by creating workflows, timelines, managing deliverables, and guiding phased transition plans for seamless agency transitions.

Fractional Agency Search Support:

Running an agency search can feel like a full-time job. But what if you could access expert support—without bringing in a heavyweight (and expensive) firm for the entire process?

Here are 5 specific reasons to hire a fractional agency search consultant, especially if you have the talent and time to manage the process but want expert support without full-time help:

You already have a shortlist—but want validation.
You’ve got 3-5 agencies in mind. A fractional consultant can pressure test your list, flag any red flags or blind spots, and suggest one or two (or more) you may have overlooked.

You’ve drafted the brief and the RFP—but need it pitch-ready.
The document is solid, but is your brief revealing the right things? A fractional expert can refine it into something that brings out meaningful agency differentiation.

You can run the process—but want an expert who can add best practices.
You’ve got the logistics covered—but you want strategic oversight from someone who’s seen hundreds of reviews.

You want to make sure your scoring method is both strategic and efficient.

Scoring shouldn’t be a box-ticking exercise—or a beauty contest. A fractional consultant can help you build a scoring framework that aligns with your business goals, balances qualitative and quantitative inputs, and avoids bias.

Finally: You need someone who knows how to onboard a new agency effectively, will save you time, and get your new relationship up and running quickly.

Clients We’ve Worked With